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Services · Marketing
Digital strategy and consultancy
A straight answer about what to do next and what to ignore. Half a day with someone who has done it for twenty years, turning a wish list into a plan with real numbers against it.£750 to £2,500
What digital strategy and consultancy actually means
Digital strategy and consultancy is sitting down with someone experienced to get a straight answer about what to do next with your website, marketing and technology, and just as importantly what to ignore. Most businesses are surrounded by things they 'should' be doing, more social media, a new website, AI, ads, an app, with no clear way to tell which are worth the money and which are noise. This is half a day that turns that wish list into a prioritised plan with real numbers against it.
It exists because the hardest part of digital is not doing the work, it is deciding what work is worth doing. Spend in the wrong order and you can waste a great deal of money and time, a shiny new website nobody can find, ads pointed at a page that does not convert, an app nobody asked for, while the change that would actually have moved the needle goes undone. An outside expert who has done this many times can see the right sequence quickly.
We give an honest audit of where you are now, then a prioritised plan of what to do, in what order, and roughly what each thing costs and is worth, so you can make decisions on facts rather than on whoever pitched to you last. It is deliberately independent and jargon-free, and there is no upsell built in: the value is the clear thinking and the straight advice, including telling you plainly when something you were about to spend on is not worth it.
How it helps your business
The first benefit is not wasting money on the wrong things in the wrong order, which is where most digital budgets quietly disappear. A clear, prioritised plan means you spend on what will actually help first, and skip or delay what will not, so the same budget produces far more. For many businesses the money saved by not doing the wrong thing dwarfs the cost of the advice.
The second is clarity and confidence in a space designed to confuse you. Being sold to constantly by people with something to gain makes it genuinely hard to know what is real, and the result is often paralysis or a scattergun of half-finished projects. An independent expert cuts through that with a straight, plain-English answer, so you can act decisively instead of second-guessing every pitch that lands in your inbox.
The third is a plan you can actually execute, with or without us. The output is not a vague report but a concrete, ordered list of what to do and what it is worth, which you are free to carry out yourself, hand to your existing suppliers, or ask us to help with. There is no lock-in; the point is that you leave knowing exactly what your next moves should be and why.
What is included
- An honest audit of where you are
- A prioritised plan with costs and order
- No jargon, no upsell you do not need
Real examples
Illustrative cases. Tap one to see what happened and what could have been done.
A wish list with no order to it
The case
A growing business had a long list of digital things it felt it ought to be doing, a rebuild, ads, social, automation, and no idea where to start, so it kept starting everything and finishing nothing.
What could have been done
Half a day of honest review turns that into a clear, ordered plan: fix the two things holding back the current site first, leave the app idea for later, and skip one expensive thing altogether, so they stop spreading themselves thin and start making real progress.
Talked out of the wrong spend
The case
A firm was set on paying for an expensive new website, convinced that was the problem, when in fact the site was fine, hardly anyone was finding it, and the enquiry process leaked.
What could have been done
Looking honestly at the evidence and telling them plainly not to spend on the rebuild but to put the money into being found and converting instead, costs a fraction of the website they nearly bought and points the spend at what would actually work.
Ready to sort digital strategy and consultancy?
Tell us what is going wrong and we will come back with a fixed price in writing, after a short scoping call. No obligation, and no jargon.
Common questions about digital strategy and consultancy
How much does digital strategy and consultancy cost?
£750 to £2,500. We agree the exact number before any work starts, so there are no open ended day rates.
How long does digital strategy and consultancy take?
Most work of this kind is live within three to four weeks. We give you a date before we begin and tell you early if anything threatens it.
Do you work outside Edinburgh?
Yes. We are based in Edinburgh and work on site across the Lothians, Fife and Glasgow, and remotely across the United Kingdom.
Digital strategy and consultancy in your area
Same service, same prices, wherever you are. On site across central Scotland and remotely across the rest of the UK.
Digital strategy and consultancy in EdinburghDigital strategy and consultancy in LeithDigital strategy and consultancy in FifeDigital strategy and consultancy in Livingston and West LothianDigital strategy and consultancy in GlasgowDigital strategy and consultancy in DundeeDigital strategy and consultancy in Aberdeen and the north eastDigital strategy and consultancy in StirlingDigital strategy and consultancy in FalkirkDigital strategy and consultancy in Perth and PerthshireDigital strategy and consultancy in LondonDigital strategy and consultancy in ManchesterDigital strategy and consultancy in BirminghamDigital strategy and consultancy in LeedsDigital strategy and consultancy in LiverpoolDigital strategy and consultancy in SheffieldDigital strategy and consultancy in BristolDigital strategy and consultancy in Newcastle upon TyneDigital strategy and consultancy in NottinghamDigital strategy and consultancy in LeicesterDigital strategy and consultancy in CoventryDigital strategy and consultancy in CardiffDigital strategy and consultancy in SwanseaDigital strategy and consultancy in BelfastDigital strategy and consultancy in SouthamptonDigital strategy and consultancy in BrightonDigital strategy and consultancy in ReadingDigital strategy and consultancy in Inverness
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